- View - the video
Read the article - linked here
Discussion questions:
- Is ‘Generation C’ an age group or a mindset - why?
- What are the characteristics and motivations of Gen C? How is this a cultural shift?
- Why is sharing important to Gen C? What are the implications for personal privacy and security?
Key Quote
Knowledge is Gen C’s currency, and inspiration and information are sought from a wide range of sources. But this is no aimless trawling – Gen C is often time-poor and has become incredibly selective when navigating the media landscape, optimizing consumption for maximum returns.
Digital Skills
- Create a page in your blog for each Digital Landscape session
- Text links and embeds - videos, images, platforms
Digital Skills - in class exercise
- Crowdsource characteristics of Gen C
- New post on homepage of your blog
- How does an understanding of Gen C apply to YOUR field?
- Use Slideshare or Issuu to publish in your blog - on specific page
- Write a brief explanation
- Link to at least 2 sources
- Embed at least 1 image or infographic
- Your name + blog link on the 'cover'
- Tweet out - Facebook post using #digitalUPAEP
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